Buy American

Ever wonder who writes the printed literature that sometimes comes with hardware and software explaining the use of the product?

It would make sense to me that the folk with the most knowledge of the product would be the guys producing it. The engineers who designed the hardware and the programmers who wrote the software. Unfortunately, these guys don’t always write good english. Heck, sometimes they don’t even read or speak good english. Besides, even at low outsourced wages, their time is too valuable to waste on documentation. They are kept busy writing software and desiging hardware.

I know of at least two companies who hire people with degrees in English to write manuals. You end up with something that is gramatically correct with precise wording and spelling, but maybe not so accurate in describing the products use. That is okay, though, because both of these companies have tech support. Granted, it is outsource to some hut in India and staffed with people who can barely speak english but they don’t charge you for the long distance phone call.

Most buyers don’t discover these quaint details about the product they have bought until it is too late. The main reason they bought the product and paid a premium for it was that they wanted to buy American. Buy from an American company with a well known American brand name that calimed to have product made-in-America.

Oh, the company has its main office based in the USofA. It also packages the product here so it can claim ‘made in America’. Never mind that the bulk of its infrastructure is foreign based and foreign owned.

You see ‘buy American’ is a platitude only. It is to be observed by the buyer, not the manufacturers.

So if you really want to buy stuff that is made in America, you might need to check out the manufacturer first. I think you will find that an unusually high number of Amercan brand names are not made in America. You may also find that many foreign brand names actually are made in America using American labor and resources.

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